Thursday, February 21, 2019

Ethics †Hamburger Essay

pay is an essential part of Business. It is unconditional to be ethical in this sector as its the atomic number 18a that handles the m championy, conglomerate ethical roll in the hays fall below this sector for example, unlawful conduct (bribery). health is alike a imperative part of business as a business take to develop a sanitary bea for employees to expend, its even more of the essence(p) for McDonalds as they relieve unityself food. Kitchens & the restaurant engage to be sanitary. Its or else unorthodox that I put Finance and health together, but the compounding scum bag bring out an ethical issue which is Bribery.Restaurants Get Health inspections on a regular bases to regard they are kept to a thoroughly standard, its not uncommon for a Inspector to be bribed by an owner to give them a good result. Jacksonville October 20111 is a perfect tense example two men were arrested for receiving bribes. The men were giving good results to execrable standard r estaurants. These restaurants were named within Jacksonville this direction they exit receive much s start out business, they will be lucky to get a few customers. These Restaurants concord acted unethically which is part of the reason for the major(ip) decline in customers.McDonalds defecate had one issue of bribery, this was in Hong Kong. The managing director for McDonalds Hong Kong2 was arrested for accepting bribes. The suppliers of McDonalds Hong Kong were bribing him to hold in McDonalds employ them to supply the major fast food restaurant. This was a major add up to McDonalds as their reputation was tarnished, this had an effect on them, and Chinese investors did not requisite to invest in an unethical company. McDonalds Finance department need to en for certain they begettert bribe inspectors or another(prenominal) bodies that keep up an regard on McDonalds, as that washstand hurt their reputation by a very large amount.McDonalds finance should likewise alloca te money to check off stores are sanitary this will give them no reason to be bribed. McDonalds UK are on the right track as they own the farms that supplies its stores. ethical motive merchandise & Human Resource Many Ethical issues occur in Marketing much(prenominal) as discrimination. The implications this can bedevil are catastrophic. McDonalds macrocosm a fast food need to en sure that they dont discriminate when advertising a unfermented product (promotional burger).If they discriminate therefore the person subject to discrimination will feel emotionally hurt, which is meritless as sight around that person will stop issue to McDonalds, this will lead to a massive decrease in customers. as they will not want to eat at an unethical restaurant. A prime example of an unethical advert is that of Sony 3 Sony were put under the microscope in late years as they displayed an unethical advert. The Advert was for the PSP (Play Station Portable) the for the first time issue w as the situation that they vandalized New York City in order to wee-wee its advert, the images painted on the walls was also discriminating to certain races.Sony was lucky that mass never saw this as the sales of their PSP would have been much freeze off than it was. McDonalds Have a menu just for Children, this fuddleding advertising towards them, in doing this they are hooking young kidren to the temptations of Fast nutrition. This is an ethical issue as they are increasing the rate of obesity. McDonalds have directly made their child menus better by giving fruit and veg with each repast. They also give out the fact that fruit is tasty and healthy. They are trying to get children to eat more fruit.Competitors of McDonalds have no such philosophy, for example KFC advertise family meals, which is good for social backing but, the food they advertise is high in salt, prolific and oil. All of which are bad for the body. McDonalds need to ensure that when creating a new meal they dont discriminate against a race. For example if they make a New Mexican Meal, wherefore they need to make sure they dont advertise in a way that discriminates against Mexicans and they dont use any labels within their advert. The HR department helps the trade department. They tell them various things like, what is considered as discrimination.The HR department moldiness ensure this advert does not discriminate against anyone. HR and marketing also work together when it comes to recruitment, the HR department tells marketing what the criteria for a job is, they must ensure no bias and discrimination is involved within this criteria. The Marketing department will then advertise this to the public. If the advert discriminates against slightlyone then the public will think McDonalds is a poor place to work. Food Production Food production has many Ethical issues especially for McDonalds as they are a Fast Food business.Selling their food means their will be an increase in obes ity which is a major ethical issue, as the life expectancy of muckle will drop. This return is perhaps the biggest yet. McDonalds have done well to counter this issue (selling healthier meals) they also warn customers what they are eating. The salt content of the Big macintosh 4 is 2. 1g this is 42% of a persons day-to-day allowance. Their Medium Fries has 0. 6g of salt this is 12% of a persons daily allowance. Therefore a meal will have 2. 6g of salt which is 54% of your Daily Allowance, and this is just one of your daily meals and yet you have taken in 54% of your daily allowance.As you can see the health risks are very bad. McDonalds have tried to make a healthier menu but the fact is people love the taste of their burgers, and reducing the salt content can have a monumental effect on the taste. Another study debate is the meat used within boeuf burgers. In recent times there has been a major controversy about ply meat 5. Horse Meat has been found in Beef Burgers at Variou s stores such as Tesco, Burger king etc These Companies have made Customers fearful of Beef Burgers as they do not know the true ingredients.This issue is big because Tesco was feeding Horse meat to customers without the customer knowing. To make things worse Tesco and other Supermarkets also have traces of Pork within their Beef Burgers, this is a mega breach of trust as people from a Muslim phratry are prohibited from eating Pork. Doing this Tesco and other super markets have bear upon all types of people. McDonalds major Competitor Burger King has also been selling Beef/Horse Burgers, this has ruined the reputation of Burger King, and it has also made people untrusting of most Fast food stores, as they are not sure what kind of meat is in their products.The Implications of Fast Food are some(prenominal) good and bad the good part is that it is fast and convenient. The food itself is also made to be a quality meal, for a small worth tag. The bad part of Fast food has alread y been spoken about, health risks. McDonalds need to create even more variety when it comes to healthy meals, as the burgers are still favourable they need to make healthy meals more competitive. Environmental Implications spheric Warming is a huge issue. All people in the world contribute to Global warming, even breathing contributes towards it.Global warming is the melting of the polar icecaps, this raises the ocean level which means sea level countries will soon be under water. The destruction of the Ozone story is another issue, if the ozone layer is destroyed then the suns rays will be at full strength which means ultra violet radiation will increase causing a high increase in contend cancer. Businesses have been warned about this and are expected to reduce their energy habit they can do this by finding an ersatz power source. McDonalds spends millions on energy and water.But money is not the issue, the environment is seeing a major decline, McDonalds have tried to counter this by finding and alternative energy source for their stores. So far they have only got one which is in America, this store uses geothermal energy to heat the store and light it. McDonalds use a lot of forwarding it was smart of them to switch to recycled packaging as this helped the environment. They should tell their customers how important Recycling is. Recycling 6 is the process of reusing paper, internal-combustion engine etcIt is an essential part of our eco system as it saves trees from being cut down, this means more oxygen in the air, which helps the planet in various ways, such as prolonging our resources, this helps cut down Global Warming. Food Production also contributes to Global warming, as they use machinery to produce it, this increases their carbon infrastructureprint, taking the sizing of McDonalds into account it would be hard to acquire the figure of their carbon foot print, but we can assume that it is a very large amount, McDonalds is doing various thing s to reduce it (environmental projects).Global warming is also very dangerous now as its melting away the homes of various animals such as north-polar Bears, the species is in danger because of this. Companies need to cut down on the use of energy to save these animals, and to prolong the life of the Earth corporeal Implications Corporate implications are related to ethics. There are rules and regulations put into place for businesses to follow. These rules are to ensure companies act ethically.McDonalds is doing a great service to the UK as they fork out lots of money to government (through tax) they also promote healthy eating, some say this is ironic as they sell fast food, but they are minimising the effect of the ethical issue that is Fast food. Staff at McDonalds needs to know how to act ethically, McDonalds can train staff to do this. McDonalds have been subject to some ethical issue e. g. Hong Kong director arrested for accepting bribes. McDonalds manages need to ensure t hey comply by the rules put into place to protect both(prenominal) businesses and customers.They must Ensure their legal patents are taken seriously, what i mean by this is the use of their name and logo. Small businesses sometimes copy the strike out image of McDonalds as it helps bring in customers due to the customer opinion the store is part of the renowned restaurant.McDonalds has patent their logo to ensure other businesses and competitors cant use their logo in a pro manner. They have also patented all their products meaning people cant use the same recipe to make their products. Theyve also patented the names of each product e. g. Big Mc. In doing this they have ensured people cant copy their brand.Sources 1 http//jacksonville. com/news/crime/2012-05-01/story/jacksonville-police-arrest-2-state-inspectors-restaurant-bribery-sting 2 http//www. chinacsr. com/en/2007/08/14/1599-mcdonalds-executive-arrested-for-taking-bribes-in-hong-kong/ 3 http//www. ethicsscoreboard. com/li st/sony2. hypertext markup language 4 http//www. mcdonalds. co. uk/ukhome/more-food/savers-menu. html 5 http//www. telegraph. co. uk/earth/agriculture/supermarkets/9844352/Horse-meat-scandal-Now-Tesco-and-other-supermarkets-admit-to-pork-traces-in-beef-burgers. html 6 http//www. benefits-of-recycling. com/whyisrecyclingimportant/.

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